With the rising popularity of social networking sites i.e. Facebook, many businesses are thinking of incorporating such social networking functions into their sites to increase the visitorship and traffic to their business website. That way, their businesses will gain more exposure. Innovative, right?

Interesting article from Search Engine Watch, explaining on how TV networks are learning from Search Marketing through having TVC placements based on the context of the scenes occuring in a show or movie. But is it effective?


